Payoda Technologies: Customizable Big Data Platform Enabling Business Stakeholders to Make More Info

In today’s increasingly data-driven world, Big Data has become a critical top-line business issue that enterprises must tackle in order to remain competitive and relevant. Any organization that has taken the decision of deploying Big Data Analytics Solutions/ applications has to address the data management problem. Additionally, Big Data introduces large volumes of unstructured data for analysis. To bring this data into a collaborative platform that drives insights and business decisions, the big data platform must be clearly modified to be able to decipher value from hidden and unstructured data. Furthermore, organizations struggle with limited budgets, legacy integration issues, aggressive timelines, security considerations, and limited ability to scale out resources while implementing Big Data analytics. Addressing the quandary associated with Big Data analytics, Payoda Technologies, headquartered in Texas, United States offers comprehensive end-to-end platforms for Big Data & Analytics that helps companies analyze large volumes of structured and unstructured data to decipher hidden patterns, other useful information, thus enabling business stakeholders to make more decisions that are informed.

Managing large data sets mired with high cost of Big Data implementation are often construed to dismantle the existing business processes. However, the fervent technical and product teams of Payoda continuously strive for big or small efficiencies so that projects achieve a positive return on investment by solving Big Data analytics problems. “Payoda is actively investing in training, knowledge, tools and processes to build out a comprehensive end-to-end platform for Big Data & Analytics”, says Anand Purusothaman, the CEO.

Making all the Difference in Big Data Space
In this competitive business climate, IT honchos are grappling to find the correct vendor for customized analytics platform which could tackle the challenges of data explosion. Today, with the help of modern software architectures, analytics engines are capable of coping with the distributed data from the outset. “Therefore, today’s decision-making support systems are vastly superior to legacy implementations that concentrated on narrow problem domains”, adds Anand. With Payoda's Big Data platform, analytics and data scientists, it has been possible to formalize analytics into a discipline by integrating algorithms, mathematics, numerical analysis, or pattern matching to extract or filter data without any loss of information and data quality. “Our Big Data platform is customizable and can smoothly adapt to any domain including Telecommunication, Banking, Retail and Pharmaceutical industries”, says Anand.

Enterprises routinely expand and contract across multiple markets. To quantify their progress, it is important that master data management provide a uniform, yet flexible framework for collecting, processing, and sharing data. Keeping this aspect in mind, Payoda provides its expert service into data governance, security, and workflows.

Payoda Technologies offers comprehensive end-to-end platforms for Big Data & Analytics that helps companies analyze large volumes of structured and unstructured data to decipher hidden patterns, other useful information

When it comes to detecting and preventing internal fraud, companies are facing a number of critical business and IT challenges. However, with right mix of tools, data driven support in performance management and accelerators, Payoda has been able to prevent fraudulent activities with its advanced analytics platform. The company has been working with industry veterans for distributed denial of service (DDoS) attacks. “Payoda’s competitive edge in handling Big Data analytics projects is a result of careful strategic planning and hence our company is able to solve massive problems in the industry”, quotes Anand.

The Future Roadmap
Leveraging a customizable and low cost Big Data platform which can smoothly adapt to any domain including Telecommunication, Banking, Retail and Pharmaceutical industries, Payoda has been able to carry out implementation in North America, for top insurance, financial and telecom companies. The company is focused entirely to achieve the highest standards of customer delight with its Big Data platform and analytics. With a vision to expand geographically, Payoda has geared up towards building outstanding products through frequent and meaningful releases. “We are focused to core DNA coupled with product engineering with remarkable human interfaces to deliver genuine value that extends well beyond mastery of tools or processes”, concludes Anand.

Major Milestones
• Payoda adopts 10th Village for model village project as part of the CSR initiative-2012
• AppViewX selected as the enterprise platform for infra management at one of the largest data centers in the world-2013
• Payoda selected as offshore development partner for the #1 entertainment company based out of North America-2013

Extended Services
• Mobility
• UX
• Software Development
• Application Development and Maintenance
• Analytics
• Cloud Consulting
• Testing and Automation