Newtel's Onthego.AI: Delivering Advanced Field Force Automation Saas Solution To Streamline Business Operations And Yield Superior Outcomes

CIO Vendor Just like many other technologies, India has been a late adopter of field force automation (FFA) software, but with the right mix of infrastructure, cost, and software availability, India has begun to embrace the technology rapidly. Widespread affordable high bandwidth internet network, high performance low cost smartphones, cloud hosting infrastructure, and, importantly, availability of field force automation platforms such as OnthegO.Ai that enable quick and easy automation of work processes, including for the vast majority of the enterprises automating for the first time - are some of the key drivers of growth of this market.

Also due to the recent stagnation during the covid pandemic period, there is a lot of pent-up desire for fast recovery through automation, which is expected to further accelerate the growth. Clients expect the following from companies providing field force automation solutions - Ability to register and use on their own with minimal assistance, their business process/ service requirements are fully supported via easy configuration and rapid customization, ability to download, analyse and save historical data securely, easy integration with other systems, easy to use and available at an affordable price.

`We take a proactive client servicing approach where in our industry experts fully understand the client's unique business process in order to quickly map the process on our software platform. The ability of our team to onboard clients within a few hours, train and provide continuous 24X7 support enables us to meet our clients' expectations,' says Arvinder Kaur, President, NewTel.



Newtel offers a comprehensive, feature rich, cost-effective, easy-to-use, mobile-first field force automation solution for sales and service teams with configurable workflows and approvals with a complete 360-degree view of the customer interaction, reports and dashboards, across sectors and departments, suitable for small & large businesses alike. A decade old company, NewTel at OnthegO.Ai provides holistic field force automation software to leading clients across industries.

Its superior product functionality has helped clients worldwide optimize their business operations, increase revenue and profits, and enhance customer satisfaction. The enterprise-grade OnthegO.Ai product suite has helped clients save upto 60% on their Automation spend. Solutions offered include Field Service Management, Salesforce
Automation, Expense Management, Attendance & Leave Management, Leads and Opportunities management, Promoter/ Merchandiser/ Retailer Sales Management, Retail Audit and Branding process Automation.

`OnthegO.Ai has the platform and technology to configure work processes swiftly. Our aim is to enable every enterprise to go paperless and confidently improve their operational efficiencies cost effectively,' he adds.

OnthegO's team of seasoned domain experts, under the leadership of IIT/ IIM Alumni who bring in 120+ years of industry and technology expertise, map the client's work processes to the software during the account setup and onboarding process, assuring it is well tailored to the client's needs. `Many clients previously had to endure painfully tedious onboarding due to shortcomings of the chosen Software platform.

We've solved this challenge with the comprehensive and modular architecture, data uploading convenience and quick integrations, ensuring that onboarding on to OnthegO is a breeze taking a few hours to a couple of days,' adds Rajeev Ojha, Managing Partner, NewTel. OnthegO is intuitive and easy to use with complete data flows allowing field executives and their managers to derive the full benefit of automation. Post implementation training and support provided by OnthegO also plays an important role in ensuring that client organizations achieve efficient automation.



A Bright Future Ahead
NewTel plans to expand its reach within the markets it currently serves (India, ME and Africa), as well as into additional geographies (Americas, Europe, SEA). The company intends to continue assessing the applicability of powerful new technologies such as Machine Learning/AI (especially with recent advances in NLP by Open AI and Google), 5G and IoT, AR/ VR, etc. Its approach is to apply such cutting-edge technology where it makes measurable and desirable business impact, and avoid unnecessary hype and jargon. It is focusing on consistently ramping up in its platform with the changing market needs by incorporating newer technologies and methods.


Its enterprise-grade product suite has helped clients save upto 60% on their Automation spend


`We aim to be at the forefront of field force automation advances, as newer technologies are proven for pertinent use cases across various industries, allowing businesses to reap benefits of hyper-automation. Our hope is that each one of our clients will be delighted with the power, reliability, flexibility and security it provides them, every single day,' concludes Jay Kumar, Founder & CEO.